Conscious Socials supports purpose-driven businesses and creators who want to market with intention.

I collaborate with brands that are driven by values - those creating impact through creativity, innovation, and community. From content strategy and creation to audience engagement, I help businesses align their online presence with their mission and connect meaningfully with their ideal audience. This work is always grounded in thoughtful planning, intuitive creativity, and a conscious approach that prioritises authenticity and the individuality of the client.

I’m Yasmin, a freelance Social Media Manager & Digital Marketer based in Worcestershire.

After a decade working in hospitality and training as an actor, I knew I wanted to channel my creativity into something that helped people communicate their purpose. That path led me to digital marketing, and more specifically, to working with conscious brands who are making a positive impact in the world in their own ways.

Since launching Conscious Socials in 2022, I’ve supported a range of businesses across industries like wellness, beauty, and the arts. I also work closely with two UK-based creator talent agencies, providing wide-ranging digital marketing support from content strategy and copywriting to website management and outreach. These experiences have deepened my expertise and broadened my perspective on what it takes to create a lasting presence online.

At the heart of what I do is a desire to make marketing feel aligned, not overwhelming. I help founders and business owners clarify their message, simplify their content strategy, and develop a creative process that supports their goals.

If you’re looking for a marketing partner who values purpose and intention, I’d love to connect.

Curious about how we can work together?

Check out my services here.

  • Yasmin has been an absolute joy to work with over the past year and a half. Initially brought on as a short-term contractor, her role has grown to include all of our marketing work, from our newsletters to social to award entries and crucial research. Her passion for our creators and business values is evident in the effort she puts into our marketing projects, and I'm so happy to work with someone who cares about my business as much as I do.

    Phie McKenzie, Creative Ally

  • My workshops with Yasmin made a real difference to my online presence and helped me get a clearer understanding of what works well in my content. Yasmin is creative, kind and consistent which gave me a confidence boost in encouraging me with the type of content I should be creating. 

    Hope Flynn, SoWhat?

  • This was a game-changer for me. It gave me the confidence, and the gentle nudge, to actually embrace the tentative steps I had set up on social media. I was blown away by the session. So calmly explained in easy steps.

    Reiki Student, Barefoot Soul Sanctuary